Author Archives: Kevin Rubin

The business benefits of contact center self-service channels

While some issues require outside help, sometimes it’s easier to do it yourself. If you’ve ever called a customer service number to check an account balance or the status of an order without interacting with an actual human, you’re familiar … Read more >

How cloud adoption can help businesses dealing with the Great Resignation

Are you struggling to find and retain skilled staff members? If so, you’re far from alone. Many businesses have lost workers during the Great Resignation: This April marked the 11th consecutive month that more than 4 million Americans quit their … Read more >

3 common misconceptions about Contact Center as a Service (CCaaS)

You shouldn’t believe everything you hear. That includes rumored reasons to avoid migrating from an on-premises contact center solution to a Contact Center as a Service (CCaaS) solution. In recent years, cloud contact center software has exploded in popularity due … Read more >

Softphone vs. deskphone: Which is best for your business?

Picture a typical office worker on the job. Your mental image might include the standard tools of the trade: A desktop computer and a deskphone. However, as companies have embraced Unified Communications as a Service (UCaaS) platforms (a.k.a., cloud phone … Read more >

What’s the difference between VoIP and UCaaS? How to determine which is right for your business

A marketing agency in the Chicago suburbs with about 125 employees started out determined to stick with their on-premises phone system. However, the company was spending a significant amount on usage and dial tone, and their system was several releases … Read more >

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